by Yuli Shumsky | May 28, 2020 | Uncategorized
Understanding job description Read job descriptions very carefully. Have a good understanding what it is you are applying to. Same words can have different meaning and interpretations to different people. You want to be ‘on the same page’ as much as possible...
by Yuli Shumsky | Apr 22, 2020 | Blog
Are you having more team meetings than ever before? Are you finding the discussion topics either drying up or becoming more repetitive? Feel free to add some or all the below discussion points to your team meeting and conversations. Applicable regardless of the...
by Yuli Shumsky | Aug 10, 2018 | Ask an Expert
Digital ecosystem is comprised of many components. The ‘big picture’ is really big. The more of it you understand the easier it will be to advance your digital career. One of the key elements in advancing your digital career is your ability to speak to a variety of...
by Yuli Shumsky | Aug 2, 2018 | Uncategorized
Reach vs. Personalization Marketers’ challenge – reach as many qualified consumers as possible with the most relevant message. Amidst all the KPI’s, marketing objectives, research studies and “machine learning” do you ever pause to wonder if you are in fact...
by Yuli Shumsky | Jul 23, 2018 | Brand Safety, Fraud
Being proactive in blocking out and avoiding fraudulent activity as much as possible is absolutely necessary in today’s digital age. Let’s talk about some measures you can take to defend your digital spend from being fraudulently consumed. It’s super...
